K.I.S.S. (Keep It Super Simple)
To be blunt, we help you do better. If we were to build a list of all the services we do or have done over the past 15+ years, we wouldn’t have time to help make you and our clients the best!
- Here's a 'down and dirty' - Quick List For you
Yes, we'll build the strategy, write the posts and post them to the appropiate platforms. But it doesn't stop there! Our team of US based people will also respond and interact with your customers on your behalf!
Yes, our team of experts will work with you, develop a plan, build the website and host it for you (if you want of course).
This is a little tricky. No business is the same and no business is in the same position. We work with you to determine your goals, what you need to get there and build custom plans to achieve them. We do one off projects which can be as low as $150 to retainer models where we are busting our ass to make sure your goals are achieved. Retainer models are typically around $3,000-$7,000/mo.
What we do is SEO in the end. Think of SEO as a big puzzle. When we do things right, which we do, it improves your search engine performance. This may be extensive keyword research, social media improvement, code changes, local business listing updates, etc. just to name a few. We put this puzzle together for you.
The first question we'll ask you if you ask for links or link building - What piece of HIGH QUALITY content do you currently have that you are wanting to build links to? Link building is a marathon, not a 100 yard dash.
What we do isn't rocket science, it just takes a lot of work. We don't know how to build houses, wire homes, lay plumbing, or repair foundations -- BUT, we do know how to market. We love teaching you and your team how we do it! Ideally, we train your in house team so as you grow, you're not paying an agency for the rest of your life.
We have our own writers and creatives. We don't need or want guest posts currently.
We work and have worked in a lot of industries. One thing we've learned, a marketing company that says they specialize in one industry or another is typically a bullshit approach. Marketing is agnostic and strategies are similar. We learn about your business, your processes, your customers and your goals and then tailor a plan for success.
Our Process
#1
Discovery
Most of our partnerships kick off with a super cool discovery phase. Picture your brand as a big, intricate puzzle, and the more we know about each piece and the wild journey they’ve been on, the better equipped we are to help you reach your ultimate destination.
Our discovery adventure starts with a set of questions that some folks have called “intense” (we promise, no therapy couch required) and “more thorough than a pop quiz on the meaning of life.” We’ve even heard it’s caused a few existential crises! But here’s the scoop: after years of perfecting this process, we’ve found that giving your accounts and brand a thorough check-up is like a spa day for your business.
Once we’ve bonded over deep questions and heart-to-heart chats, we’ll be your brand’s BFF. This way, we can whip up tailored recommendations and budgets that fit like a glove, instead of trying to cram you into a one-size-fits-all marketing straitjacket. So, let’s get this fun discovery party started, and find out how we can make some marketing magic together!
#2
planning
After our enlightening discovery phase, it’s time to get our ducks in a row for our exciting project or partnership. Think of it as drawing up our “Goals Agreement,” which is basically the roadmap for our adventure together. This is the magical document we’ll whip out when decisions need to be made, like when someone suggests, “Let’s add a 75-second auto-play video to our homepage banner!”
But, hold on! Our trusty Goal Agreement reminds us of the specific website goals we’ve agreed upon, like ensuring lightning-fast site speed and a user-friendly experience. So, it might kindly nudge us to say, “Hmm, remember our agreement? Let’s stick to the plan!”
As we dive into the project, it’s easy to be dazzled by shiny distractions or tempted to take shortcuts. But fear not, having clear goals in our back pocket keeps us on track and united!
Now, let’s talk blueprints. If our discovery mission showed that a website upgrade is in order, we kick things off with blueprints. These are like the architect’s detailed plans for your digital castle, mapping out every page and how they connect. We leave no stone unturned because we’re all about avoiding those “oops, we forgot that” moments.
Oh, and SEO and accessibility? They’re our trusty sidekicks from the get-go, not an afterthought. We’ve got you covered to ensure your website is search engine-friendly and accessible to all from the very start. No last-minute scrambling here!
We’ve got pages assigned to specific audiences, clear actions for each page, tracking strategies, and a reporting plan – all set before we even dive into the design. From blueprinting, we move on to SEO-focused writing, user-friendly and accessible design, and clean, flexible development. We’ll keep you in the loop at every turn, so there are no surprises, only delightful discoveries along the way!
#3
Market, Research & report
If you’ve now got a swanky, tech-savvy website (either you already had it or we made one for you), we’re here to help you throw the ultimate online party and bring the crowd to your digital doorstep. We’re kinda famous for our wizardry in keyword research and content writing. Basically, we talk sweetly to search engines, convincing them to showcase your website to eager searchers. And guess what? We don’t stop there! We also work our PPC magic, helping organizations grow so big they might need a new zip code, hire a small army, or just swim in a pool of cash (well, almost).
But wait, there’s more! We’re not just web whisperers; we’re also masters of all things branding, from creating snazzy logos to cooking up unforgettable print ads. We’ve even dabbled in software development, flown helicopters (you didn’t see that one coming, did you?), managed Google Business Profiles and social media accounts, audited websites (finding those hidden web treasures), hosted Airshows, and whipped up some seriously cool T-shirt designs. Oh, and we’ve got a knack for teaching, recruiting, hiring, and training marketing superheroes. We’re basically a one-stop-shop for turning your wildest business dreams into reality!
#4
Coach, teach, train
Ever wondered how to write for the wild world of the internet without losing your cool brand personality? Well, we’ve got the inside scoop, and we’re ready to spill the beans! Think of us as your trusty navigators through the SEO jungle, helping you find your way to the top of search engines while keeping your unique brand voice intact. And guess what? We’re not stingy with our secrets; we’ll teach you the ropes and even hold your hand until you’re ready to be the captain of your own advertising ship.
But here’s the deal: we’re all about sharing the marketing love. If you want to bring more of your marketing mojo in-house, we’re all for it! We’ll happily be your marketing mentors, showing you the ropes, so you can sail your ship confidently. (Don’t worry; you can still be part of our exclusive weekly newsletter club – we’ll keep you updated on all things marketing and the latest shenanigans from the Captevrix team!)
See, we believe that marketing shouldn’t be a mysterious enigma. It’s more like a fun treasure hunt, and we’re here to help you discover the riches of knowledge you need. We’re not into trapping you in endless contracts or holding the keys to all the fancy marketing tools. We’re your equal partners on this adventure, not gatekeepers. So, let’s embark on this marketing journey together and uncover all the hidden gems along the way!
our promises to you
Dedicated Account Manager
We're going to assign you a dedicated account manager. This will be your point of contact moving forward and will learn your business inside and out.
Don't Make Stuff Up
If we don't know the answer, we'll tell you. We have decades of experience on our team and someone will probably know it. When we find it, we'll get back with you so you have the correct information.
Be Transparent
We're not going to blow smoke up your ass. We're going to tell you like it is, tell you what we know will work, tell you what we are pretty sure will work, and tell you when something doesn't work. Transparency is key to our long term client relationships (did we mention some clients have been with us for over 15 years!)
be honest
Honesty. We'll be honest with you from day one. If we say we can do something, we can. If we say we'll do something, we will. Honesty is at the core of our company culture and beliefs.
Set you up for success
If we create anything, you own it. We won't hold anything hostage, we won't develop accounts in some off the wall email address you don't have access to. We won't take ownership of any of your accounts or brand. You will always have access, so if one day you want to take a different route, you are prepared.
want to be our best client ever?
Be Honest
We want you to share your goals, your ambitions, and your problems with us. This helps us do our jobs in this partnership better. Don't hold back!
Step Back
You have to put yourself in your clients or customers shoes. What we do, what we build and how we do it, isn't for you - It's for your clients and customers.
Don't Rush
What we do isn't rocket science, but it does take time, skill and planning. Just like we wouldn't tell a home builder to have a house built in 1 week (because we know it would be crap), for us to do a phenomenol job for you, it takes a little time.
Champion Change
What we are going to do will change things at your business. This may be an abundance of new work or a new system that your sales team is working in. We need your help to champion change at your company for the better.
Treasure Time
Time for both of us is very important. No phone calls when it can be an email and no 15 email deep exchanges when a simple phone call can solve it. We're not having meetings to just have meetings and none without an agenda.