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Does Your Website Have To Be ADA Compliant?

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Not everyone has heard about the latest website craze of being ADA (American Disabilities Act) compliant, but they should. ADA compliance has nothing to do with conversions, SEO or the American Dodgeball Association. But it does have everything to do with your website being accessible by everyone that can get online, including those with disabilities.

Top 5 Marketing Strategies for Resorts

the top 5 marketing strateges, for records

The best marketing strategies for resorts are multi-faceted. If you only use one or two digital marketing options, you are missing out on potential customers. A coordinated strategy connects you with new customers and helps you stay engaged with past customers to draw them back.

5 Ways to Bring Your Company into the 21st Century

the words 5 ways to bring your company into the 21st century

5 Ways to Bring Your Company into the 21st Century
If you’re stuck in the days long past of blinking banners and neon font colors, this post is for you. The internet is a vast place, and it only takes 5 seconds for someone to decide your site isn’t worth looking at before moving on. Ensure your site meets the standards of the 21st century and capture attention with these 5 tips.

Why your website isn’t ranking (and what to do about it)

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wordcloud of seo related terms

The wondrous world of SEO. There’s a lot more to it than people realize. As I said in another SEO-related post, there is no magic SEO button that helps you rank high. If it were that simple, I’d be out of a job. Online marketing involves several working parts coming together.

4 Ways Hiring a Marketing Firm Can Boost Your Business

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Hiring a Marketing Firm to Boost BusinessMarketing is important to any business. We all know that. And you must be reading this blog because you’ve reached a critical moment in your business; you’re either growing beyond your bandwidth, or you’re business is dwindling and needs help. Either way, let’s discuss 4 ways hiring a marketing firm for your Jacksonville, FL business can benefit you.

“If you keep doing what you’ve always done, you’ll keep getting what you always got.” – W.L. Bateman

3 Tools to Help Boost Your Aviation Marketing Plan

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Tools_to_Help_Boost_Your_Aviation_MarketingEver need a little help to get your creative juices flowing? Sometimes us marketers hit a wall and need a little push to get us started again. We all need help from time to time. So, if you’re in the aviation marketing world and looking for an extra boost to your marketing plan, here are 3 tools to get you going in the right direction again.

Tips for a Successfully Optimized Landing Page

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Landing_page.jpg

Landing pages are an essential tool for generating new leads. However, most landing pages are hardly optimized to their full lead generating potential. Did you know that typical landing pages lose over half of their visitors within the first 3 seconds? Now I know what you’re thinking, “then how do I keep my visitors and successfully convert them into leads with such a short window?” Don’t worry, we have you covered. Below is a list of tips for creating a successfully optimized landing page.

Keep Your Website Fresh and Clean

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Keep Your Website Fresh and CleanIs your website engaging customers with up-to-date, relevant content? Keeping your website clean and fresh will increase your website traffic, and improve your credibility as a company, and as a leader in your industry. The following three tips will suggest ways to achieve this: